IK ikonware
Ikonware TMS · Cruise sales & booking platform

From cruise discovery to confirmed booking—one connected journey.

Ikonware TMS helps travel businesses publish cruise offers, follow customers, prepare quotations, serve travellers directly and collaborate with reseller agencies.

B2C sales · B2B agencies · Customer follow-up · Quotations · Reservations · Commercial KPIs
Request a personalized demo ↗See TMS in action
Ikonware TMS showing cruise discovery, customer follow-up, quotations, booking management and commercial KPIs
Business value

Turn complex cruise offers into simple booking experiences.

TMS organizes companies, ships, departures, itineraries, cabins, packages and prices—then connects this catalogue to customer follow-up, quotations and reservations.

◎Sell through every channelServe travellers directly and reseller agencies through dedicated experiences.
⌕Make cruises easier to findSearch by date, destination, port, company, ship and price.
◷Follow every opportunityAssign sales ownership, reminders and next actions.
▥Improve conversionMeasure quotes, bookings, passengers and channel performance.
TMS in action

One journey—from first interest to confirmed cruise.

Follow a customer through discovery, enquiry, quotation, follow-up, booking and performance analysis. Select any stage or let the scenario advance automatically.

TRAVELLER · B2CCruises found

Find the right cruise faster.

The traveller searches by date, destination, departure port, cruise company or ship and compares relevant departures.

DestinationMediterranean
Duration7 nights
Results24 cruises
Complex cruise inventory becomes easy to explore.
Connected roles

The right experience for every participant.

Travellers, agencies and internal teams work through role-specific experiences while management retains a complete commercial view.

Direct B2C experience

Traveller

Search, compare and request a cruise through a clear experience designed for computers, tablets and mobile phones.

  • Search cruises
  • Compare offers
  • Request quotations
  • Follow bookings
Product architecture

One cruise catalogue powering every sales channel.

B2C and B2B experiences share cruise content, commercial rules, customer records, quotations and reservations across computers and mobile devices.

B2C websiteDirect discovery, enquiries and bookings for travellers
B2B agency portalProfessional search, quotations and reservations
Sales workspaceCustomer follow-up, reminders and conversion
↓
Ikonware TMS booking platformSearch · Pricing · Quotations · Follow-up · Reservations · Notifications · Permissions
↓
Cruise catalogueCompanies, ships, destinations, ports and itineraries
Commercial managementCabins, packages, prices, promotions and agency conditions
Customer managementTravellers, passengers, activities and booking history
↓
Management foundationCentral data · Documents · Dashboards · Reports · Exports · Integration-ready APIs
Configuration

Configured around your cruise business.

Adapt TMS to your catalogue, markets, commercial structure, agency network and distribution strategy while keeping one stable product foundation.

Cruise companies
Ships and galleries
Destinations and ports
Itineraries and departures
Cabin categories
Packages and prices
Currencies and promotions
B2C and B2B conditions
Agencies and users
Quotation statuses
Follow-up reminders
Roles and permissions
Core capabilities

Cruise sales and reservations in one connected system.

TMS connects content, customers, agencies and reservations so teams respond faster and management sees the complete commercial picture.

B2C cruise sales

A responsive traveller journey from advanced cruise discovery to enquiry and booking request.

B2B agency portal

Dedicated access for reseller agencies to manage customers, quotations and reservations.

Customer follow-up

Lead assignment, activity history, notes, priorities, next actions and automatic reminders.

Quotation management

Create, send, revise and track offers, then convert accepted quotations into reservations.

Rich cruise catalogue

Companies, ships, ports, itineraries, galleries, cabins, packages, prices and promotions.

Booking & passenger management

Centralize reservation status, passenger details, cabin selection and customer history.

Commercial statistics

Understand customers, quotations and booking performance.

TMS turns sales activity into measurable insight so managers can identify follow-up gaps, conversion opportunities and the cruises customers prefer.

Customer pipeline

Monitor active opportunities, assigned agents, upcoming follow-ups and response times.

Quote conversion

Track draft, sent, viewed, accepted, rejected, expired and converted quotations.

Booking performance

Analyze passengers, booking value, B2C versus B2B, agencies, companies, ships and destinations.

Dashboards can be filtered by date, channel, sales agent, reseller agency, cruise company, ship and destination.
See TMS in your business

Connect cruise content, customers, agencies and reservations.

Tell us how you currently publish cruise offers, follow prospects and manage bookings. We will show you how Ikonware TMS can support direct B2C sales and B2B distribution.

Request a TMS demo ↗